If you are aiming to begin any kind of SEO marketing campaign, just be sure you don’t just execute a proper keyword research for you to find out what are the correct keywords that persons basically use to look for your services or products over the internet.
But also make sure you do an SEO competitive analysis. Through this, you’ll have a much better idea if the keywords you are concentrating on can be hugely competitive or not and the different option that can be done is to check out yet another keyword phrase research.
Before you could assess the competition of a keyword, there are a lot of things that you should consider first. The quantity of competing websites that uses the same keyword on their websites is one of the oldest indications that most people in the SEO business make use of.
To do that just type your keyword into Google and put quotation marks around it and Google will show you just about all websites which have this particular keyword in their website. As soon as you see a low quantity of listings, then it simply signifies that there are several sites who are competing for that distinct keyword.
But making use of this technique will never tell you how well they’ve optimized their website, rather it’ll only evaluate the quantity of sites may be using the same key phrases.
What counts most is the competition within the first page of Google. That’s exactly where the cash is produced and that’s where you will find the top competitors.
You shouldn’t be the very best SEO on the planet to get some good results. What you must do is to try your best to outrun the site that presently ranks number one for your preferred key-phrase.
To move a step further with your competitive evaluation the following point to have a look at would be your competitors backlink profile. Backlinks still are the number 1 SEO factor and therefore deserve special notice.
Ahrefs or SEOMoz are several of the tools which you can use so as to check out the backlink account of your rivals. In that way, you will notice what anchor text your competitors apply and this can also be a fantastic indication on what type of keywords they are working on.
Often bear in mind that size matters. Those big sites that incorporate several indexed pages will surely trash those small people.
If you want to discover how many pages your competitor has been indexed by Google, then all you have to carry out is to perform a site-search. Google will provide you with the exact number of pages they now have in their index for that specific domain when you type site:domain.com into the search tab.
Semrush can even provide you with the value of a particular keyword based upon Google Adwords costs per click, the amount of sites that use the keyword in the title tag, in the anchor text and a quantity of other pertinent SEO facts such as the PageRank or the overall number of referring domains.