I have personally experimented with MANY different techniques when trying to bring traffic to my Amazon Affiliate stores. What works for me is SEO + social media marketing. It is important to note that you do not need to know anything about SEO to make this work. I will show you how to outsource everything and get your Amazon Affiliate store to rank on Google.
If you follow my tutorial to create an Amazon affiliate store then all of your products will automatically be imported into your store via ShopperPress. The ShopperPress Amazon product import tool will create product pages on your website that include the product names, manufacturer names, SKU#s, prices, images and the product descriptions. This would be great except for the fact that GOOGLE HATES DUPLICATED CONTENT. This means that if you are to simply import all of your niche products from Amazon and just submit your site to Google it will not rank at all. Google’s algorithmic will determine that all of the content is “scraped” from another site and you will be nowhere to be found in the search in the results.
So now the obvious question is “how do I get original content?”. You outsource it! Once you have all of your niche products imported to you store the only thing you are going to want to modify are the product descriptions. It is OK to leave the product titles, manufacturer names, SKU#s and images as-is. They will not hurt your Google rankings. All you need to do is get unique product descriptions for all of your products.
Here is how I do it:
Post a new job (it’s free) saying you are looking for a quote to have unique product descriptions created for your eCommerce store that has xx,xxx products (however many you import to ShopperPress).
In your job posting be sure to let bidders know that you already have content for each unique product and that you simply need it to be reworded and revamped (this will save a lot of money and time). Tell all potential bidders that you want them complete the entire job but you want them to place a bid that is good for 5,000 products (this way you can hold them to deadlines and not have to pay everything at once). Tell all potential bidders that before they bid you need them to provide a sample of their work and that they should message you for details. Once you start getting inquires send them 10 random products from your website and have them reword the descriptions for free as their trial. Compare their revisions to the original content; does it still make sense? Is it unique enough? Is the quality of writing acceptable? If everything checks out choose whoever does the best job on the trial project at the best price. Hire them and continue to check their work as they are completing the project and make sure to stay on top of deadlines.
Add your site map to Google:
Create a Facebook fan page:
Creating a Facebook fan page is a quick and easy way to quickly build a large following of shoppers in your chosen niche. Whenever I create a new Amazon affiliate store I create a fan page and add a lot of pictures and links to useful articles in that niche. For example; if my new website is in the musical instruments niche I will add photo album of famous album covers and photo albums with pictures from famous music festivals. I also also post links from my Facebook page to popular music websites. I also mix in posts that link to my Amazon store directly to product pages of popular products and ask people to “like” the post if they “like” the instrument. Their “like” will then show up on their friends newsfeeds and this will attract more and more people to your Facebook page and ultimately to your Amazon store. I choose which products to link to from my Facebook page by going to Amazons “best sellers” section in my niche.
How I get people to “like” my Facebook page:
The easiest way is to use Facebook ads to promote your page. I always do this and I start with a $100 budget. I bid WAY below the suggested PPC price recommended by Facebook and I make an a variation of ads with the goal of getting people to get people to “like” my page (Facebook offers you this option when creating your ad).
I also go to the most popular Facebook pages in my niche and “like” peoples comments on those pages. The peoples whos comments I “like” then receive a notification on their Facebook page and this usually results in them “liking” my page as well. IMPORTANT: only do this 20x or so per day or else Facebook may send you a warning thinking that you are spamming people. This technique 100% works but you have to keep it to a minimum.